If you look across our successful engagements, you’ll see they all begin with one thing: effective leadership.
It starts with inertia. Change, in the digital world, is relentless. Organizations that have matured to the size, reputation, and influence needed in order to drive advancements in their respective fields often struggle to manage the demanding pace of digital change. At Echo, we learned in our earliest days that to be successful with our work — to help organizations transform how they use digital — would require us to develop expertise in guiding organizations and their leaders through transformation.
Change is hard. Most digital agencies dive into design well before understanding the internal landscape of their client organizations and so aren’t equipped fully prepare organizations to take on the new practices and methodologies associated with digital innovation. We call this preparation work “activation” — getting our partners to the state where they are fully prepared to implement new ways of doing work. Without this focus on readiness, most digital products end up lacking in inertia, failing to be implemented, and depreciating in value.
It takes strong leadership and sustained action. When we work with you, we provide tools and coaching to help you manage internal barriers to success, whether that be related to politics, governance, or resource constraints. We help you develop tools and methods to engage stakeholders and align resources and decisions to the most important objectives. Ultimately, we believe successful digital transformation comes from people, not technology — applying our human-centered practices as much to our client relationships as we do to our digital work.
Who Delivery Benefits
- Leaders who need to confront internal barriers such as organizational structures, resource constraints, geographic challenges, and programmatic or product shifts.
- Product managers and creative leaders who need tools, methods, and coaching for aligning internal stakeholders, resources, and decisions to user-driven goals.
- Customer experience leaders who want to lead their organizations with new human-centered definition and design practices.
- Production managers increasing the effectiveness of processes, workflows, and governance.