Hello, nice to meet you. Let me introduce myself. My favorite poet is Mary Oliver. These days you might find me playing guitar in a rock-n-roll band. When I was little I wanted to be an ornithologist, but now I'm happy to be at Echo&Co. Did you know that one of the other folks here ran a marathon ?

Stacie Sheldon is director of user research and experience at Echo&Co, where she leads the UX practice and delivers things our clients (you!) care about — strengthening relationships with constituents, attracting new activists, donors, and supporters, and increasing digital literacy.

Stacie is passionate about advocating for users, applying best practices and research to UX solutions, and believes in experience design as a powerful force for good.

With more than 24 years of experience in diverse sectors such as nonprofit, government, health media and automotive she has worked with clients such as Ford Motor Company, Johnson Controls, the Greening of Detroit, WDET Radio, Ceridian, The University of Michigan Health Media Lab, 1-800-Flowers, Eddie Bauer, Godiva, and The Institute for Continuing Legal Education.

Stacie has a Bachelor of Arts in Literature and Theory from Michigan State University and gets herself in trouble all the time staying up too late reading. Originally from “up north” in Michigan, Stacie is Ojibwe (Chippewa) and is passionate about preserving the Ojibwe language. In 2006 she co-created www.Ojibwe.net, a website that seeks to connect language teachers and learners. Additionally, she is a co-founder of an American Indian women’s hand drum group called Miskwaasining Nagamojig. The group sings songs in Ojibwe to advocate for the language through song.

Stacie serves on the Board of Directors of American Indian Services in Detroit, Michigan. She also plays guitar (and sings) in a band and likes to go for long runs outside.

The latest from Stacie


UX Design, Mentorship, and Tech for Social Good at HackHer413