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“(Here are) the raw material of facts and thoughts, wood, as it were, so called from the multiplicity and variety of the matter contained therein.”
From Ben Jonson’s Commonplace Book

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Strategy

Nicco Mele's picture

Courage, Sound Nerves, Stark Beauty

Ten years ago, in a coffee shop in Burlington, Vermont, we decided to start EchoDitto. At the time, we had no idea what we were doing. I can say without a trace of exaggeration the journey has required personal courage and sound nerves. And it has needed -- desperately -- stark beauty.

Strategy

Amy Weitzman's picture

Supporting a Nonprofit's Mission with a Better Website

Last week we launched the redesigned website for Bellwether Education Partners, a “national nonprofit that's dedicated to helping education organizations... become more effective in their work and achieve dramatic results for students.”

With the help of design-firm Teal Media, EchoDitto replaced Bellwether’s outdated site with a modern design that features high-impact photographs of real students and teachers. While the new look-and-feel of the site is a big improvement, it’s not the most important part of the redesign. The most important goal for the website redesign was to help clients understand better what they do and how they do it.

Strategy

Leif Nordberg's picture

If you write copy for the web, use Markdown

Markdown can be used for almost any type of writing, but when it comes to blog posts, email newsletters, or note taking, Markdown is king. Marketers, content strategists, and community managers, here's my case for making Markdown part of your process.

Strategy

Tony Guzmán's picture

Using your AdWords and Google Grant as one big focus group

We’ve talked about Google Grants before on this blog. In short: it’s a program offered by Google that grants qualifying 501(c)(3) nonprofit organizations $10,000 worth of free Google AdWords a month. It’s an awesome program and every nonprofit should apply for one and start running AdWords campaigns!

Strategy

Leif Nordberg's picture

Facebook to Acquire EchoDitto

MENLO PARK, CALIF. AND SOMERVILLE, MASS. – March 31, 2014 – Facebook announced today that it has reached a definitive agreement to acquire EchoDitto, a veteran digital services agency, for a total of approximately $3 billion, including $1 billion in cash and an additional $2 billion in restricted Bitcoins to be granted to EchoDitto's founders and employees that will vest over four years subsequent to closing.

Strategy

Apollo Gonzales's picture

Scaling Social Change: Building Digital Teams Recap

At the very core of everything we do is building community, and at the core of community is engagement. So when we talk about teams, we’re talking about something deeper than the technicians who flip the switches and crunch the numbers. Those technicians are vital to the digital operation of an organization, but if you want to build the community and shape a culture of engagement inside and outside of your organization you need to think a little differently. An engagement strategy is just another document if you aren’t going to back it up with real people.

Strategy

Leif Nordberg's picture

A small state shows big government how to build online services

Yesterday marked the fourth anniversary of the passing of Obamacare and just 173 days since the Healthcare.gov site was launched.

Strategy

Jesse Littlewood's picture

Scaling Up Social Change

Is there a secret of scale?

Most organizations want to grow larger, become more powerful, and have a bigger impact on policy and social issues. Yet only some do. How have the most successful civic organizations grown to scale?

Strategy

Apollo Gonzales's picture

3 Reasons to Attend The Nonprofit Technology Conference in DC

When you are in the trenches doing this work inside an organization, it often feels like you are the only one in the world who speaks the language. Nothing could be further from the truth. There are hundreds if not thousands of people out there struggling with institutional structure and paralysis, or budget woes, or wearing multiple hats, or identifying effective strategies and tools.

Strategy

Apollo Gonzales's picture

Building Your Engagement Team

As the digital and social spaces have reached maturity, we’re finally seeing organizations invest significant time and money in their digital teams. At the heart of what makes all efforts undertaken by digital teams effective is engagement. If you want your team to be successful, you need to be thinking about building an Engagement Team. We’ve put together some thoughts from our last year of working on building these teams with our clients.

Tech

Miles Blackwood's picture

Middleweight Content Management with Barley

It's no secret that in the market for complex web applications and projects, Drupal has become a staple CMS amongst developers.